Partner program

Become a Pickering Partner

As a partner, you will have access to our partner portal offering additional business insights, marketing material and partner-specific benefits.

Training & activities

Get priority access to specialized product, marketing, training and activities

Sales interaction

Interact with Pickering sales engineers, customers and prospects worldwide to build relationships

Branding

Your partner profile will be listed on our Partner Directory and participate in co-marketing opportunities

Registration

Register to become a partner

As a certified partner, your unique skills and expertise help customers acquire the products and solutions to meet their needs. 

Affiliate partner

As a Pickering Interfaces Affiliate Partner you can bring Pickering's wealth of in-house expertise into your sales process.  Apply to become an affiliate partner using the form below and one of our team will be in touch soon.

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Distributor partner

As a certified Pickering Interfaces Distributor Partner you're able to assist customers identify and purchase the correct products based on their specifications. Apply to become a distributor partner using the form below and one of our team will be in touch soon.

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Solutions Partner

If you have the expertise to develop complete solutions that meet our customer’s specific needs – we'd like to hear from you.

Apply to become a partner using the form below.

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FAQs

Answers to frequently asked questions

To help you understand more what our Partner Program may mean to you, here are some answers to frequently asked questions.

  • What can I expect from Pickering's Partner Program?
  • The program has been created to offer a range of benefits to the Partner which are dependent on the levels or service you offer our customers. These will be listed in the Partner welcome Packs.
  • Is there a fee to join?
  • No, there are no joining or annual fees.
  • Is a contract required to join the Partner Program?
  • A business agreement will be in place between the Partner and Pickering sales office. This will cover any agreed annual attainment discounts, mutual NDA and expectations on the regularity of business reviews. Obligations to attract a discount from Pickering will be discussed with Pickering's local sales/country manager. Annually the agreement will be reviewed and adjusted where required.
  • Are there different partnership levels in the program?
  • There are three levels, Partner, Affiliate and Distributor. We hope that this simplified approach will make it more understandable for Pickering customers and members within the program.
  • What are the expectations of being a Pickering Partner?
  • Pickering recognizes there are many suppliers in the T&M market who provide test, switching, and simulation products. By being a Pickering Partner, your company will be represented on our website. A customer considering Pickering products may also require additional services.

    We recognize that customers have a broad choice of suppliers in the T&M market who provide test, switching and simulation solutions. As a Pickering Partner, you will be represented on our website along with any supporting material such as white papers, testimonials and videos. We feel this will encourage visitors to contact you regarding those services. Where practical as a Partner, we would expect Pickering technologies to be used in such a system. Outside of such inquiries, our local sales leadership will be discussing with you any joint projects or areas of engagement with focus accounts.

    As a Partner, regular business reviews will be planned throughout the year to further develop the business relationship, technical understanding, and strategic direction. For the Partner and Affiliate levels, there will be joint marketing opportunities with Pickering. These can be further discussed with our Marketing team and your local sales or country manager. Under normal circumstances, we would expect to hold one annual partner meeting per region (US, EMEIA, APAC). In these meetings, we would review new products and services from Pickering, and an opportunity have open business dialogues.

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